Digital business experience. Insight to support yours.
Our team has extensive experience creating and developing digital businesses. We combine strategy, sector knowledge and direct involvement in execution alongside your teams and suppliers.

Joan Gallego
Co-founder
Extensive ecommerce experience. Co-founder and CEO of Tuandco.com, a leading DIY pure player in Spain. He developed its business plan during an Executive Master in Digital Business, launched it in 2014 with private and public (ENISA) funding and sold it in 2018 to Grupo FS.
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Jordi Mercader
Co-founder
Over twenty years in home improvement and DIY and co-founder of Tuandco. Ten years of digital and ecommerce experience in B2C, B2B and marketplace environments. He focuses on identifying business opportunities, improving processes and implementing effective strategies. He is also the driving force behind Nuviaa, AI for B2B distribution.
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Laura Silva
Consultant
Over twelve years in digital business, with a 100% business focus. She defines and executes digital strategies, spots trends, analyses KPIs and works towards the overall success of the project. She plans realistically and demands results from external suppliers.
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Javi Gálvez
Consultant
Ecommerce and digital operations consultant. Works day to day on our clients' catalogue, platform and data projects.